-By: Bhavisha Changrani The fashion industry, a global behemoth built on the allure of constant novelty, faces a reckoning. Its linear model – take, make, dispose – has resulted in a staggering environmental toll: overflowing landfills, polluted waterways, and a...
Tag: ConsciousConsumer
Digital Marketing
The Role of Ethical Marketing in Brand Image
-By: Bhavisha Changrani In an era where consumers are more informed and connected than ever, ethical marketing has emerged as a crucial factor in shaping brand image. Brands are no longer judged solely on their products or services; they are...
