-By: Bhavisha Changrani In recent years, the fashion industry has undergone a significant shift, one driven by evolving consumer values and an increased awareness of the environmental and social impacts of clothing production. At the heart of this transformation lies...
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Fashion and Social Media: The Influence of Influencers and Digital Communities
In the digital age, fashion has become more than just about clothes – it’s about community, culture, and connection. Social media platforms like Instagram, TikTok, YouTube, and Pinterest have revolutionized how we discover, consume, and engage with fashion. Central to...
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Fashion and Mental Health: The Connection Between Fashion and Mood
-By: Bhavisha Changrani Fashion is more than just a way to dress; it's an expression of who we are, how we feel, and how we want the world to perceive us. For many, clothing is a form of personal expression,...
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B2B Digital Marketing Trends to Watch in 2024
-By: Bhavisha Changrani The B2B (business-to-business) digital marketing landscape is constantly evolving as new technologies, consumer behaviors, and industry shifts reshape how businesses connect, engage, and convert clients. As we move into 2024, B2B marketers must stay ahead of emerging...
